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Hey but HOW do I make my organization customer-centric?
My good friend, Marketing Director at a global consumer brand asks me casually. A simple question, which begs for a solid answer. Because...
Bas Kemme
Jan 31, 20208 min read
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GREEDY FOR NEW THINGS
Ikea is no longer just a furniture company, according to fastcodesign.com . The company is partnering with Adidas, Lego, and Sonos to...
Bas Kemme
Jun 9, 20182 min read
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Criminals have means motive and opportunity - Innovators do too.
A former colleague once lightened up the arduous appraisal meeting presenting a critical 'up or out' evaluation as a criminal case: Did...
Bas Kemme
Aug 31, 20175 min read
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